Melissa d'Attilio Producing Naeem Khan Fashion Show

Fashion Show Producers Share Key Elements of a Successful Runway Show

In "The Blueprint" Webinar Series, Event Promotion, Fashion Design, Fashion Marketing, Runway Roadmap by Melissa Shea

Many hours go into creating a fashion show and you only get one shot to get it right. Meet producers from some of the largest fashion weeks in the country who will share their knowledge and key elements that create a successful show.

Our panelists are Melissa d’ Attilio of Fly Productions, veteran Mercedes-Benz Fashion Week fashion show producer, Arthur Mandel, Co-founder of Nolcha Fashion Week, and Tracee Dundas, Founder and Creative Director of Fashion Week New Orleans.

Featured Panelists

Melissa d’Attilo, Fly Productions

A former fashion designer for Tommy Hilfiger and an accomplished photographer for interior designers and film, Melissa d’Attilio sought out creative challenges at every turn of her career. She established Fly Productions in 1998 and has produced fashion shows at Mercedes-Benz Fashion Week for top designers such as Naeem Khan, Rebecca Taylor, Diane Von Furstenberg, Chanel, Jil Sander, Ralph Lauren and more.

Arthur Mandel, Nolcha Fashion Week

Arthur Mandel is the co-founder of award-winning Nolcha Fashion Week, New York’s leading platform for independent fashion labels to showcase to a global audience of press, retailers, stylists and industry influencers. Nolcha has been featured in Glamour, BBC, WWD, MTV, Bravo TV, Forbes, Wall Street Journal,  the New York Post and is an officially sanctioned New York Fashion Week. Arthur has produced over 100 fashion shows and events has more than fourteen years of marketing, event production and promotional experience with major international brands.

Tracee Dundas, Fashion Week New Orleans

Tracee Dundas is the Creative Director of Fashion Week New Orleans and hosts a weekly fashion styling segment and shares her styling expertise with clients such as Essence Magazine, Lucky Magazine, Payless Shoes, and Tribal Catalog. Fashion Week New Orleans presents over 50 runway shows featuring retailers, boutiques, established designers, and emerging designers who participate in a Project Runway style competition for top designer.

About Melissa Shea

Melissa Shea is the co-founder of Fashion Mingle and has spent over 20 years in the creative industry fueled by a love of learning about the “next new thing”. Melissa has used her entrepreneurial passion and technology skills to develop an online platform for fashion professionals that will transform the future for local fashion communities.

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