Verdad Fall 2017 NYFW Collection - Photos by Julie Stanley

Fashion Designer Louis Verdad Mixes Grit and Grace for NYFW Fall 2017

In Fall & Winter Trends, Fashion Designers, Fashion Week by Jessica Faith Marshall

As the lights rise and music begins at another New York Fashion Week show, fashion designer and visionary, Louis Verdad, is on the runway personally conducting the models’ walks and directing their expressions. Originally from Chicago, Illinois and but with a Mexican heritage, his namesake brand “Verdad” translates to the word “true” which illustrates the collection perfectly.

This Fall/ Winter 2017 collection captured the perfect balance between black, edgy looks with the ombré reds and yellows of printed textiles and silky solids. The silhouettes of structured jackets and strong shoulders were layered over chiffon maxis and printed dresses. Every other look had a hint of 80’s British punk vibes with gradient plaids and oversized jackets. The inspiration came across strong and clear as the Verdad vision mixed grit and grace in every look. The color scheme of gray, black, red, and yellow reflected the richness of Fall for this season’s collection.


Verdad’s collection will most certainly appeal to the crowd that filled the seats; from New York to Los Angeles, bloggers and even a few well known YouTubers, excitedly documented the collection on their phones. Louis Verdad successfully executed his clean and edgy aesthetic in this collection. I can confidently forecast that the stores and consumers this season will be purchasing and styling these pieces into their wardrobes when this collection hits this Fall.

Photos by Julie Stanley

About Jessica Faith Marshall

Jessica Faith Marshall is the founder and designer of her namesake brand, Jessica Faith Marshall. Since the beginning of her career, her brand has received press coverage in The Austin American Statesman, InFluential Magazine, The CW Austin, and other publications. She was recently selected as the winner of the Susan G. Komen Project Pink design competition against twenty other adult designers. Now, her business is currently based out of New York City where she continues to contribute as an intern for, and release seasonal collections in fashion weeks around the country.

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