Covergirl Pop-Up

All You Need to Know About Our Covergirl Pop-Up Event in Times Square

In Event Promotion, Fashion Blogs, Fashion Designers, Fashion Events, Hair & Makeup, News & Eventsby Erica Yanus

Fashion Mingle, a global network for fashion professionals, will host its Covergirl Pop-Up Shop during New York Fashion Week with DCG Group.


This event is being held on February 10th, February 12th and February 13th at the Covergirl store, in New York City’s busiest place, Times Square!

This event allows people to meet our featured designers and enjoy free makeovers, beverages and hor‘devours. They will have the opportunity to buy discounted Covergirl products and shop our designer apparel, accessory and jewelry collections. Each guest will also receive a personalized Covergirl makeup bag! Music will be provided by DJ Fly Girl while guests get the chance to take red carpet, Instagram-worthy photos with NYFW models.

Thursday, February 13th is our Valentine’s Day themed party we’re calling Love NYFW Finale Night! This night will be featuring professional makeup artist Krystle Couso.

The Naomi Group is providing the models. UpTime Energy, Tessie’s Teas and MargaTricia by Patricia are providing the beverages for the event. No Sofa Club will be selling scarves and pocket squares as well.

Meet Our Featured Designers:

Justin Haynes: His creative use of patchwork, patterns, and colors has brought him international recognition. The JUS10H collection creates modern, tailored garments with signature, vintage designs. Justin will be the featured designer on Monday, February 10th. 

Mary Sukiasyan: She founded Shabeeg, a collection inspired by Armenian nature, history, and traditional Armenian garments. Each garment is hand-drawn by Armenian masters and designed to bring Armenian culture to the world. Mary will be the featured designer on Wednesday, February 12th.

Urbana Chappa: She is the designer of Maison de Urbana. As a multi-cultural woman of Persian, Mexican and Spanish parentage, Urbana brings the richness of her cultural heritage into all of her designs. Urbana will be the featured designer on Love NYFW Finale Night (Thursday, February 13th).


Featured Designers

Justin Haynes, Mary Sukiasyan, Urbana Chappa

See You in Times Square!

This event creates opportunities for makeup artists, hair stylists, photographers, models, fashion designers and more!

Get tickets to our NYFW Covergirl Pop-Up Shop now on Eventbrite! Sign up or upgrade to a VIP Membership and get in for free! 


About Erica Yanus

Erica is a Marketing major at LIM College. When she isn’t at one of her jobs or in class, you can find her exploring New York City, taking photographs or tracking down the best food places.

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